The Nikon COOLPIX B600 Shows Off Specs to Beat Smartphones
Michael Hemsworth — January 19, 2019 — Tech
The smartphone has become the most popular way to snap photos but isn't quite able to provide the same results that some traditional point-and-shoots can, which is something the Nikon COOLPIX B600 camera reinforces.
The camera features 60x optical zoom that will allow users to easily increase their shooting range without suffering major resolution changes, while additional digital zoom brings it up to 120x in total. The unit also features a built-in dial that will let users cycle through 10 of the most frequently used modes to prevent photographers from having to search around endlessly in setting menus.
The Nikon COOLPIX B600 camera identifies how brands are creating new hardware solutions that are aimed at prosumers who are graduating from their smartphone to more professional equipment.
The camera features 60x optical zoom that will allow users to easily increase their shooting range without suffering major resolution changes, while additional digital zoom brings it up to 120x in total. The unit also features a built-in dial that will let users cycle through 10 of the most frequently used modes to prevent photographers from having to search around endlessly in setting menus.
The Nikon COOLPIX B600 camera identifies how brands are creating new hardware solutions that are aimed at prosumers who are graduating from their smartphone to more professional equipment.
Trend Themes
1. Prosumer Camera Upgrades - Upgrades to prosumer cameras are providing features that beat out even the most high-end smartphones, leading to a new market for consumers looking to upgrade their equipment.
2. Optical Zoom Focus - Manufacturers are focusing on increasing optical zoom in their new prosumer cameras, allowing for greater shooting range without sacrificing visual quality.
3. Streamlined Camera Functionality - New prosumer camera models are being designed with easy-to-use menus to allow users to quickly switch between modes and use professional features without extensive menu diving.
Industry Implications
1. Camera Manufacturing - Manufacturers are developing new, more advanced models of cameras to fill a gap in the market catered toward growing prosumer demand.
2. Tech Hardware - Sophisticated hardware components, such as larger lenses and advanced zoom abilities, are being created to meet the demand desired by those looking to upgrade from their smartphones.
3. Photography Accessory Market - The trend for prosumer cameras has created opportunities for accessory manufacturers to market tripods, bags, and other equipment to a growing consumer market.
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