'NFT Plazas' Announced a Billboard Advertising Platform
Colin Smith — September 20, 2022 — Tech
'NFT Plazas,' the online hub for NFT-related news and discussion, announced a new advertising platform for the metaverse. This advertising platform will mimic the real-life advertising style of billboards, effectively placing paid-for advertisements in virtual reality that sit stationarily on a virtual billboard in a three-dimensional world. This is a passive alternative to direct virtual advertising, which often inserts intrusive ads into digital content. The billboards will, by comparison, be less intrusive, leading to more consumer attractiveness.
It is important to note that NFT Plazas' metaverse billboard service will not require brands to know about the metaverse or virtual reality advertising. Desired clients must simply create an advertisement for a two-dimensional plane, such as a poster, and book a certain amount of billboards through the NFT Plazas platform. These advertisements are paid for at the time of booking based on estimated views and interactions.
Image Credit: NFT Plazas
It is important to note that NFT Plazas' metaverse billboard service will not require brands to know about the metaverse or virtual reality advertising. Desired clients must simply create an advertisement for a two-dimensional plane, such as a poster, and book a certain amount of billboards through the NFT Plazas platform. These advertisements are paid for at the time of booking based on estimated views and interactions.
Image Credit: NFT Plazas
Trend Themes
1. Metaverse Advertising - The rise of virtual reality and metaverse environments in advertising presents an opportunity for businesses to explore new, immersive ways of interacting with their audience.
2. Passive Advertising - Traditional forms of advertising such as billboards have long been effective at reaching consumers, and the implementation of virtual billboards in the metaverse offers a non-intrusive alternative to direct virtual advertising.
3. NFT Advertising - The use of NFTs in advertising allows for increased branding opportunities and ownership over digital assets, creating a new market for both creators and advertisers.
Industry Implications
1. Advertising - The advertising industry can take advantage of the immersive and interactive nature of the metaverse to reach consumers in new ways.
2. Virtual Reality - The virtual reality industry can leverage the rise of the metaverse as an opportunity to create new platforms and tools for engaging users in virtual spaces.
3. Blockchain - The use of NFTs in advertising highlights the potential for blockchain technology in monetizing digital assets and intellectual property rights.
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