Supercharged Coupe Cars

The Upgraded Subaru BRZ Offers Boosted Handling and Balance

The latest and greatest version of the Subaru BRZ is a vehicle that takes all the great advantages of the original BRZ but gives it a timely and much-needed power boost in order to bring it up to speed with the needs and desires of auto buyers in 2016.

This particular vehicle comes equipped with a 2-liter engine that is capable of pumping out in excess of 200 horsepower whilst also offering a healthy torque in the region of 151 pound-feet. While this vehicle doesn't offer a mindblowing horsepower upgrade over its predecessor, it more than makes up for that with improved handling and safety features that make for a better and more productive ride.

This new Subaru BRZ will appeal to drivers who understand that great driving isn't merely about acceleration but also about handling, stability and balance.

Upgraded Sports-coupe Cars
The latest innovations in sports-coupe cars are upgrading engines and handling features to appeal to drivers who prioritize both speed and handling.
Improved Driving Experience
Auto manufacturers are prioritizing improved handling, stability, and balance in their design upgrades to better meet the needs and wants of drivers in 2016.
Balanced Horsepower and Torque
Auto buyers in 2016 are seeking sports-coupe cars that balance horsepower and torque to provide a productive and enjoyable ride on the road.

Where This Applies

Automotive
Auto manufacturers and car dealerships can seize an opportunity in targeting car buyers who value both speed and handling in their driving experience by offering sports-coupe cars with upgraded engines and handling features.
Technology
Technology companies specializing in car design could disrupt the automotive industry by providing innovative solutions and upgrades to improve the handling and safety features of sports-coupe cars.
Sports
Sports industries and events can align themselves with sports-coupe cars that prioritize the balance of horsepower and torque to appeal to drivers who crave both speed and handling in their competitive driving scenes.
SCORE
2.1 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 35%
Activity 19%
Freshness 8%