In and effort to sell consumers on one of its most recently updated releases, a new MacBook Pro ad was created by Apple.
With stunning visuals, the commercial starts out in darkness -- in a time when light in the form of fire hadn't even been discovered. Soon enough, the darkness is interrupted, as new innovations light the way, both literally and figuratively. A vast variety of other pivotal inventions and scientific realizations are shown as well, including gravity, the first airplane and bike, a train, the telephone and much more.
A trail of light bulbs burst as the new MacBook Pro ad continues, signifying its progression into current times. Finally, it lands on Apple's laptop.
Why This Trend Is Growing
- Innovation-celebrating Ads
- Ads that celebrate innovation and advancement in the industry.
- Visual-laden Commercials
- Advertisements that heavily feature stunning visual effects.
- Historical Progression Ads
- Ads that depict the historical progression of technology and human inventions.
Industries Being Reshaped
- Consumer Electronics
- Innovative electronics companies can create visually stunning ads that celebrate their products and innovation.
- Advertising and Marketing
- Marketing and advertising professionals can adopt the tactic of showcasing their clients' products as revolutionary and impactful.
- Film and Television
- Movie producers and filmmakers could use visual stunning effects to create commercials that tell a story and takes viewers through a journey.