Skin Care Brand NAYA Launched a New Overnight Hydration Mask
Grace Mahas — January 13, 2020 — Social Good
References: cosmeticsbusiness
Plant-based skin care company NAYA recently expanded its product line with the introduction of the new Overnight Hydration Mask that quenches and smoothes your complexion.
The NAYA Overnight Hydration Mask features four types of hyaluronic acid to help target your skin’s deep layers and reduce the appearance of fine lines and wrinkles. In addition, the premium mask is formulated with a blend of adaptogens including Tremella fuciformis sporocarp (also known as snow fungus), aloe vera, phytic acid, and cacay oil to deliver potent vitamins and essential fatty acids to the epidermis.
The NAYA Overnight Hydration Mask will appeal to conscious consumers thanks to its ethically sourced ingredients from farmers in South America and its fully recyclable glass packaging.
Image Credit: Instagram/ @nayaglow
The NAYA Overnight Hydration Mask features four types of hyaluronic acid to help target your skin’s deep layers and reduce the appearance of fine lines and wrinkles. In addition, the premium mask is formulated with a blend of adaptogens including Tremella fuciformis sporocarp (also known as snow fungus), aloe vera, phytic acid, and cacay oil to deliver potent vitamins and essential fatty acids to the epidermis.
The NAYA Overnight Hydration Mask will appeal to conscious consumers thanks to its ethically sourced ingredients from farmers in South America and its fully recyclable glass packaging.
Image Credit: Instagram/ @nayaglow
Trend Themes
1. Ethical Skin Care - The NAYA Overnight Hydration Mask appeals to conscious consumers with its ethically sourced ingredients and recyclable packaging.
2. Plant-based Beauty - NAYA's new Overnight Hydration Mask taps into the growing demand for plant-based beauty products.
3. Adaptogens in Skincare - The NAYA Overnight Hydration Mask incorporates adaptogens like Tremella fuciformis sporocarp to provide additional skin benefits.
Industry Implications
1. Beauty and Skincare - The NAYA Overnight Hydration Mask expands the offerings in the beauty and skincare industry, catering to the demand for natural and ethical products.
2. Sustainable Packaging - The use of fully recyclable glass packaging by NAYA opens up opportunities for companies in the sustainable packaging industry.
3. Ingredient Sourcing - The ethically sourced ingredients from South American farmers in NAYA's Overnight Hydration Mask highlight the importance of responsible ingredient sourcing in the beauty industry.
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