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‘What Katie Did' Lingerie

 - Nov 29, 2008   Updated: Jun 1 2011
References: whatkatiedid & miodestino
Christmas is the time for love of all kinds. And was there ever a better present to treat your partner with than these flattering corsets from What Katie Did?

The corset designs are made from vintage patterns in the style of '40s and '50s lingerie.

They are the perfect treat for women to help us get in the spirit for some seasonal loving.

Implications - Certain generations are synonymous with different connotations. By affiliating a certain product with a particular time era -- in this example, a women's undergarment with the classy '40s and '50s -- you can effectively make a product more marketable since its less desirable qualities are overshadowed by the positive associations of their paired affiliations.