Bilinski’s begins making its natural sausages by feeding its chickens a completely vegetarian diet. When it comes to processing the meat, antibiotics, preservatives, pork casings, gluten, wheat and soy are a few of the things that Bilinski’s leaves out.
What these sausages are in fact made from is simple—only skinless chicken, plus vegetables, juices and spices to create interesting and authentic flavors like Apple Chardonnay, Pesto Romano and Buffalo-Style with Blue Cheese.
The packaging for these antibiotic- and hormone-free All Natural Chicken Sausages reiterates that before being made available to the consumer, the meat is minimally processed, 100% natural and contains 85% less fat than cooked pork sausages. Bilinski’s also creates Organic Chicken Sausages and All Natural Chicken Meatballs, which emphasize similar values.
Key Themes Behind This Trend
- Antibiotic-free Meat
- Opportunity for companies to offer antibiotic-free alternatives to traditional meat products.
- Minimal Processing
- Disruptive innovation opportunity to create minimally processed meat products that appeal to health-conscious consumers.
- Authentic Flavors
- Potential for developing unique and authentic flavor profiles in chicken-based sausages.
Where This Applies
- Meat Processing
- Opportunity for meat processing companies to adapt their production methods to offer antibiotic-free chicken sausages.
- Health Food
- Disruptive innovation potential in the health food industry to create low-fat, minimally processed chicken sausages.
- Food Packaging
- Opportunity for food packaging companies to develop packaging solutions that highlight the natural, antibiotic-free qualities of chicken sausages.
