When I stumbled upon this librarian doll (or action figure), I couldn't help but wonder why.
This 5â€ toy is based on Nancy Pearl, a real life Seattle-area librarian.
For whatever reason, the toy must have sold well enough for the new deluxe edition to be produced. Other than a different colored outfit, the deluxe version features a button on Nancy Pearl's back which produces a librarian's stereotypical amazing shushing sound.
Implications - The influence of widely accepted categorization cliches such as 'jock' or 'nerd' on popular culture and consumerism is undeniable. In television, literature, and virtually any product related to entertainment, these categories define target markets. Additionally, in a consumer driven society, the more products catered to the underdog categories, the higher the consumption levels, and the more power and cultural influence these groups have. This explains the recent rise of geek chic that has erupted in the fashion world.