Nails.INC's Coco for Real Nail Polish Duo is a decadent, chocolate-scented pair that share rich colors with an extra glossy finish. The high-shine nail polish pair shares colors like 100% Hot Chocolate and the caramel-colored I‘m Fondue You, both of which have Nails.INC's long-wear formula and an applicator with a patented wide brush.
Appealing to chocolate lovers, the nail polish duo comes in a packaging design that resembles a bar of chocolate and the finished result of applying a layer of the product is said to create a "ganache-shine finish."
This new nail polish duo joins other fun pairs from the brand that embrace themes like mythical creatures and fruits, as well as color-changing or holographic finishes.
Image Credit: Nails.INC
Why This Trend Is Growing
- Scented Nail Polish
- Opportunity for disruptive innovation: Creating scented nail polish in a variety of scents to appeal to different preferences.
- Glossy Nail Polish
- Opportunity for disruptive innovation: Developing formulas and applicators that deliver a high-shine finish for nail polish enthusiasts.
- Fun Themed Nail Polish
- Opportunity for disruptive innovation: Creating nail polish pairs with playful or exciting themes to capture the attention of diverse audiences.
Industries Being Reshaped
- Beauty
- Opportunity for cosmetic brands to explore new and exciting nail polish options to appeal to different consumer preferences.
- Fragrance
- Opportunity for fragrances to expand their product offerings and venture into scented nail polish lines, further diversifying their portfolio.
- Packaging Design
- Opportunity for packaging design companies to create unique packaging designs for cosmetic products like nail polish to add value to the consumer experience.
