Umbrellas can be notoriously wasteful as they are often made for short-term use before being rendered ready for the trash by a strong gust of wind, which is what the 'MYU' umbrella is here to change.
Designed by Liad David, the umbrella features a modern, minimalist aesthetic that is capable of being repaired when rendered broken by swapping out the damaged components for new ones. This eliminates the need to throw away the entire unit and make it a piece of rainy day equipment that you'll have for a lifetime.
The 'MYU' umbrella also sports a looped handle that make it perfect for a secure grip or for sharing with a partner to brave inclement weather together.
Why This Trend Is Growing
- Sustainable Umbrellas
- Opportunity to disrupt the umbrella market by creating sustainable options like the 'MYU' umbrella
- Repairable Products
- Opening up avenues for eco-friendly products by designing durable and repairable products like the 'MYU' umbrella
- Minimalist Aesthetics
- Developing minimalist designs for products that are also sustainable and repairable like the 'MYU' umbrella
Industries Being Reshaped
- Fashion Accessories
- Creating a new trend in the fashion accessory market by introducing sustainable and repairable products like the 'MYU' umbrella
- Outdoor Equipment
- Disrupting the outdoor equipment market with eco-conscious and repairable products like the 'MYU' umbrella
- Sustainable Living Products
- Designing products for eco-conscious consumers by incorporating sustainable principles and repairable designs like the 'MYU' umbrella
