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Fashionable Self-Promotion Shoots

The 'My Resume' Photo Series Takes a Visual Approach to Branding

— December 6, 2013 — Marketing
The My Resume photo series was created by photographer, web designer and illustrator Kaylan Tannahill. She designed fake tattoos and a t-shirt that show off her skills. Cleverly titled, this shoot successfully visualizes her skill set as if she were a walking resume.

This visual approach to branding is so unique and clever, it would be interesting to see if the way in which we apply for jobs changes over the years. Thanks to the Internet, we are now able to present our resumes in digital ways and create websites on platforms like LinkedIn to openly share our skills and work experience.

The My Resume photo series takes it to the next level. As Tannahill wears her self-promoting t-shirt and flashes her tattoos, she is able to share her work experience in a fun and fashionable way.
Trend Themes
1. Visual Personal Branding - A trend in which professionals use visual representations of their skills and experience to stand out in a competitive job market.
2. Creative Job Applications - A trend in which job applicants showcase their skills and experience in innovative and unique ways to make a lasting impression on potential employers.
3. Digital Resume Design - A trend in which professionals use digital platforms to showcase their skills and experience in a unique and visually appealing way.
Industry Implications
1. Photography - There is an opportunity for photographers to expand their business by offering branding photoshoots that showcase professionals’ skills in a visually appealing way.
2. Career Services - Career services can leverage these trends to offer clients personalized advice on how to create visually appealing resumes and job applications that stand out in a competitive job market.
3. Web Design - There is a growing demand for website designers who can help professionals create visually appealing and interactive digital resumes and portfolios.
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