Verizon is hoping to get rid of separate phones by introducing its new 'My Numbers' app. Designed for users with multiple phones for business and personal use, the new app lets Verizon clients add up to four additional numbers to a single smartphone with unlimited domestic texting and calling. According to Keena Grigsby, director of product marketing for Verizon, "My Numbers is a great solution for entrepreneurs, customers with side hustles, and for those who just want the convenience and flexibility of having multiple phone numbers without the hassle of carrying around a separate phone.”
To help keep track of multiple contacts, the My Numbers app will allow for profile customizability. This includes choosing from different ringtones to identify the number being used, personalized icons and the ability to change this icon depending on who is calling.