Cinematic Fantasy Notebooks

The Moleskine Game of Throne Collection is For Note-Taking Fans

Those who want to keep a record of how many times a White Walker is spotted or perhaps something a little racier, may want to get their hands on one of the designs from the Moleskine Game of Throne collection. Launching just in time to celebrate the premier of the beloved HBO epic, being can even diary their thoughts about the show in general -- perhaps starting with their feelings about the death of Jon Snow.

The Moleskine Game of Throne collection boasts four different designs -- each one referencing one of the three main families in the series: the Starks, Lannisters and Targaryens. They were designed by emerging graphic designer Levente Szabò, who choose to overlay images in a sentimental way.

Fantasy Note-taking
Disruptive innovation opportunity: Creating fantasy-themed notebooks for fans of popular franchises to engage with their favorite fictional worlds while taking notes.
TV Show Merchandise
Disruptive innovation opportunity: Developing unique merchandise, like notebooks, that taps into the fan base and enhances the viewing experience of popular TV shows.
Design Collaboration
Disruptive innovation opportunity: Collaborating with emerging graphic designers to create exclusive and unique designs that resonate with specific audiences.

Industries Being Reshaped

Stationery
Disruptive innovation opportunity: Incorporating licensed designs from popular franchises into stationery products, attracting a dedicated fan base.
Entertainment Merchandise
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Graphic Design
Disruptive innovation opportunity: Partnering with emerging graphic designers to create limited edition designs for various products, tapping into their creativity and fresh perspectives.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 39%
Activity 21%
Freshness 8%