Finding that consumers loved using its Age Defender Moisturizer, Kiehl's set out to create a new moisturizer for men with a lighter gel texture. The Age Defender Gel Moisturizer offers all the anti-aging and hydrating properties of its popular moisturizing cream but in the form of a fast-absorbing gel. The firming and lifting skincare product helps to specifically address the needs of men's skin, which produces more oil and tends to be coarser and thicker than women's.
The non-greasy gel moisturizer targets fine lines and wrinkles, all the while keeping skin looking smooth without excess shine. The product boasts a dual-action formula that delivers deep 24-hour hydration and at the same time, improves elasticity and reduces roughness. Some of the key extracts in the formula are from linseed extract and white birch.