One thing that pairs especially well with a mobile phone booth is spontaneity. In order to make the most of this, Zeven Media is introducing contactless payments to its social media photo booths, making it easier for people to pay for a photo with a tap and share content instantly with friends and followings on social networks.
So far, these booths have been used by brands like L'Oreal, Virgin Media and Harvey Nichols, with profits from the photo booth spit between Zeven Media and its clients. Boasting that it is the first to offer contactless payment photo booths in the UK, Zeven Media was quick to capitalize on the potential that the integration of this technology has for brand marketing, events and campaigns. As a result, it has already received financial backing from Deborah Meaden of the Dragons Den.