Every once in a while there comes a fashion campaign so novel and visually powerful that it knocks all others out of the race with its creativity and individuality -- and this year the winner has got to be the Missoni Fall/Winter 2014 campaign.
The recently launched Missoni Fall/Winter 2014 campaign stars the stunning Puerto Rican model Joan Smalls. The strikingly simple yet dashingly vibrant campaign goes for a surreal look that is inspired by art. Captured by Dutch photographer Viviane Sassen, the Italian brand’s newest advertisements was styled by Vanessa Reid and Stephen Mann -- and they did a fantastically crafty job.
Using a rich archeological site as a backdrop, the new campaign is vivid with colors and futuristic designs.
What Makes This Trend Stand Out
- Art-inspired Fashion
- Opportunity to explore collaborations between fashion and art industries for visually stunning campaigns.
- Surreal Fashion Ads
- Opportunity to experiment with surrealism to create standout advertising campaigns.
- Fashion Photography in Unconventional Settings
- Opportunity to explore new locations and backdrops for fashion photography to create unique advertising campaigns.
Sectors Adopting This
- Fashion Industry
- The fashion industry can explore new ways of creating campaigns through collaborations with other industries, experimentation with surrealism, and using unconventional settings in photography.
- Art Industry
- The art industry can collaborate with the fashion industry to create visually stunning campaigns that are inspired by art.
- Photography Industry
- The photography industry can explore new ways of capturing fashion in unconventional settings to create unique advertisements.
