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Minimalist Soccer Team Crests

The Minimalist Soccer Team Logos are Straightforward Yet Poignant

— September 30, 2013 — Lifestyle
The minimalist soccer team logos by Amer Amin and Manara are an iconic, if not symbolic, representation of the transformational roots of team crests.

The two artists, from Manara Design Studio in Palestine, create several dozen team logos with a minimalist focus and use simple vector shapes to capture the essence of each team. The team crests -- from the Premier League in England to the Campeonato Brasileiro Serie A -- are stripped down to their foundational essentials and the most noticeable icons of each. The likes of Manchester United and FC Barcelona, for example, feature the devil's staff and a ship, in a nod to the Ship Canal and local rivers, while the flag of Catalonia and the St George Cross adorn the crest respectively.

The minimalist soccer team logos are all drawn against a backdrop of the team's main color and depicted like a flag, with each crest placed directly in the middle. Any of these designs would be a collector's item for a flag or a poster for the living room.
Trend Themes
1. Minimalist Design - There is an opportunity to innovate the design of various team logos through the use of simple vector shapes to capture the essence of each team in a minimalist design.
2. Iconic Representation - By creating an iconic and symbolic representation of team crests, this trend provides an opportunity for further exploration into how branding can be simplified and memorable.
3. Color Utilization - Teams looking to refresh their brand can take inspiration from the use of main colors in the minimalist team crests, with the opportunity to explore how colors can play a role in brand identity.
Industry Implications
1. Sports and Athletics - The sports industry, specifically soccer teams and leagues, can utilize this trend to refresh their brand and engage fans with memorable and impactful minimalist logos.
2. Design and Advertising - The design and advertising industry can study this trend to explore new ways of presenting brands and logos in a simple, eye-catching manner.
3. Merchandising - For the merchandising industry, this trend offers an opportunity to capitalize on the collector's item potential of minimalist team crest designs, whether it be for flags or posters for the home.
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