John's Phone Fights The Rising Tide Of Smartphones

 - Sep 10, 2010   Updated: Mar 24 2011
References: johnsphones &
Gearing away from the smartphone craze, the featured 'John's Phone' is a minimalist approach to the classic cellular device.

Perfect for those who are resistant to technological advancements, 'John's Phone' only has the basic phone capability of making and receiving calls. Without features like text messaging or internet, it's understandably difficult for techies to wrap their heads around this cell phone.

Implications - Sometimes, the best things are those that keep it simple. The minimalist movement can be seen in new pieces from every sector of design. From electronics to packaging, this minimalist movement has companies returning to a time when it was about quality over quantity and the focus was on a single function rather than thousands.