The Michael Jordan Funko Pop Figure Honors the Athlete
References: unlocked.footlocker & highsnobiety
Foot Locker introduces a special Michael Jordan Funko Pop to celebrate the talented basketball athlete and sneaker mogul. The bobblehead collectible is wearing his signature bright red Chicago Bulls basketball jersey with his iconic "23" number on it.
The figurine is designed to mimic the famously photographed silhouette of Jordan at the 1987-88 Slam Dunk Contest. He is holding a basketball in one hand and wearing the Air Jordan Cement 3's and the silhouette went on to represent the Jumpman logo of his sneaker label. The Michael Jordan Funko Pop collectible is highly limited to only 45 pieces and will be launching at 'POP by Foot Locker' throughout all the retailer's national locations for the week.
The figurine is designed to mimic the famously photographed silhouette of Jordan at the 1987-88 Slam Dunk Contest. He is holding a basketball in one hand and wearing the Air Jordan Cement 3's and the silhouette went on to represent the Jumpman logo of his sneaker label. The Michael Jordan Funko Pop collectible is highly limited to only 45 pieces and will be launching at 'POP by Foot Locker' throughout all the retailer's national locations for the week.
Trend Themes
1. Limited-edition Collectibles - Creating highly limited-edition collectibles is a disruptive innovation opportunity for companies in the sports industry to appeal to buyers' desires for exclusivity.
2. Nostalgic Design - Embracing and reproducing nostalgic design elements in contemporary products or collectibles is a disruptive innovation opportunity for visual storytelling for companies in the sports industry.
3. Celebrity Collaboration - Collaborating with notable athletes to create special edition collectibles is a disruptive innovation opportunity for companies in the sports industry to drive engagement and sales for their products.
Industry Implications
1. Sports Merchandise - The sports merchandise industry has disruptive innovation opportunities to incorporate unique, limited-edition collectibles in their product lineups to increase sales and expand their brand.
2. Toy Retail - Toy retailers can embrace nostalgic design elements in collectibles and collaborate with celebrities and athletes to create special products for increased sales and brand engagement.
3. Online Retail - Online retailers have disruptive innovation opportunities to create a curated marketplace for limited-edition collectibles to appeal to buyers' desires for exclusivity in the sports industry.
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