Globetrotting Meme Projects

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Meme the World is a Crowd-Sourced Project

— March 8, 2013 — Pop Culture
Created by Justin Crowe, Meme the World is an art project that aims to showcase the forming of a collective experience that illustrates our global culture. Instructions are simple: “Use cup, photograph your experience, and pass the mug to a new person.”

Until the emergence of the Internet, the word culture used to have a very regional definition. Humans have managed to create a global culture that is on the Internet using our finger tips, within a realm that is made up of entirely of ones and zeros that translates into meaningful visuals through our gadget screens -- this sounds absolutely crazy, but is true.

Yet we still managed to form unique and contagious communicative cultural elements to it. Meme-ing is in our nature and the 'Meme the world' project pushes us to regain our ability to unify and create collaboratively.

Trend Themes

  1. Crowd-sourced Art — Opportunities for disruptive innovation lie in creating platforms for crowd-sourced art projects that showcase global culture and facilitate collaborative creativity.
  2. Global Culture — Disruptive innovation can be achieved by leveraging the power of the Internet to create and promote a global culture that transcends regional boundaries.
  3. Meme-ing as Communication — Exploring the potential of memes as a form of communication presents disruptive innovation opportunities to tap into collective experiences and connect people worldwide.

Industry Implications

  1. Art and Design — The art and design industry can explore opportunities in crowd-sourced projects to leverage global culture and collaborative art creation.
  2. Technology — The technology industry can play a role in developing platforms for crowd-sourced projects that facilitate global cultural exchange and collaborative creativity.
  3. Social Media and Communication — Disruptive innovation opportunities exist in the social media and communication industry to harness the power of memes as a universal language for global expression and connection.
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