Melinda Josie Uses Felines as Her Artistic Muses
Shelby Lee Walsh — April 5, 2010 — Lifestyle
References: melindajosie & blog.urbanoutfitters
Melinda Josie is an artist from Canada and boy does she ever like cats. Josie isn't your typical cat lady whose house is overrun by furry felines, No, it is evident that kitties are Josie's muses for her colorful works of art.
From flowering felines to curiously dressed cats, Melinda Josie depicts our house pets in a humanized fashion one can't help but love.
Check out her detailed illustrations above.
Implications - Pet personification is a popular theme in consumer goods catered to fanatic animal lovers. Assigning human characteristics to animals in the form of clothing, art or furniture appeals to pet owners whose connections with their animals is unmatched by even their human relationships. The "aw" factor that accompanies these humanizations, whether with babies or animals, is a significant consumer driving force.
From flowering felines to curiously dressed cats, Melinda Josie depicts our house pets in a humanized fashion one can't help but love.
Check out her detailed illustrations above.
Implications - Pet personification is a popular theme in consumer goods catered to fanatic animal lovers. Assigning human characteristics to animals in the form of clothing, art or furniture appeals to pet owners whose connections with their animals is unmatched by even their human relationships. The "aw" factor that accompanies these humanizations, whether with babies or animals, is a significant consumer driving force.
Trend Themes
1. Pet Personification - Opportunity to capitalize on the trend of assigning human characteristics to animals in consumer goods, such as clothing, art, or furniture.
2. Humanized Art - Growing demand for artwork that depicts animals, specifically cats, in a humanized fashion, creating opportunities for artists to cater to this niche market.
3. Emotional Connection with Pets - Increasing recognition of the deep emotional connections people have with their pets, leading to a market for products that foster and celebrate this bond.
Industry Implications
1. Consumer Goods - The consumer goods industry can explore pet personification by developing and marketing products that incorporate human characteristics into animals.
2. Art - The art industry can tap into the trend of humanized art, creating and promoting artwork that portrays animals, particularly cats, in a humanized manner.
3. Pet Products - The pet products industry can cater to the emotional connection people have with their pets by offering products that enhance the bond and provide a sense of humanization.
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