The Mediumwave is an ingenious innovation designed by Jake Rich, a man determined to rethink the look and feel of an appliance so integral, many of us take it for granted.
Besides being absolutely adorable, (think The Brave Little Toaster) Rich's round, minimalist design operates as simply as using a stovetop. The medium-sized device is equipped with wheels, allowing you to move it around the counter effortlessly. Further setting it apart from other microwaves, the Mediumwave is controlled by a power-adjusting dial and a timer button (rather than a plethora of buttons). You can also view your food cooking by way of a translucent lid. When the lid is lifted, the microwave stops, allowing you to stir your food as though you were cooking it in a conventional pot.
The Mediumwave was recently exhibited at London's New Designers exhibition. Though his eventual goal is mass production, Rich is waiting for the right manufacturer to make his dream a reality.
Key Themes Behind This Trend
- Mobile Microwave Devices
- Opportunity to disrupt the microwave industry with minimalist designs and advanced mobility.
- Translucent Cookware
- Innovative opportunity to integrate translucent lids with various cookwares to enhance the customer's cooking experience.
- Simplified Appliance Controls
- Opportunity to disrupt the traditional control mechanisms by implementing more simplified control interfaces.
Where This Applies
- Home Appliance Industry
- The home appliance industry could benefit from adopting minimalist designs for various appliances.
- Cookware Industry
- The cookware industry could benefit from setting a new standard with translucent lids to enhance the customer's experience.
- Smart Kitchen Industry
- The smart kitchen industry has an opportunity to apply a simplified interface to their appliances and devices to enhance the overall user experience.
