'Mindfresh' is the name of a company that's setting itself apart by offering meditation experiences specifcally "for people who sit all day long." Through scent, sound, movement and meditation, Mindfresh provides people in the workplace with the tools to leave themselves feeling refreshed and restored for the rest of their day. As Mindfresh's co-founder and CEO Jen Kluczkowski says: "We have the challenging and fun task of turning an office into a zen oasis."
Currently, Mindfresh operates in NYC, LA and San Francisco, with plans for expansion to Denver, DC and Philadelphia in 2017.
As many conscious consumers are now beginning to see that meditation is less of a spiritual practice and more of a mental one, dedicated meditation classes, bars and studios are beginning to pop up across the globe.
What's Driving This Trend
- Workplace Meditation
- The trend of workplace meditation sessions is growing as companies recognize the mental health benefits of providing employees with an opportunity to relax and de-stress during the workday.
- Meditation Experiences
- Companies like Mindfresh are capitalizing on the demand for unique meditation experiences by offering scent, sound, movement, and meditation techniques to enhance relaxation and well-being.
- Expansion of Meditation Spaces
- The expansion of meditation spaces and studios in cities like NYC, LA, and San Francisco, and the planned expansion to Denver, DC, and Philadelphia in 2017, indicates the increasing popularity and market potential of meditation practices.
Who This Affects Most
- Wellness
- The wellness industry can capitalize on the trend of workplace meditation sessions by offering programs, services, and products that promote workplace well-being and stress relief.
- Hospitality
- Hotels and resorts can consider incorporating meditation experiences into their amenities and services to cater to the growing demand for holistic wellness experiences among travelers.
- Technology
- The technology industry has the opportunity to develop innovative tools and apps that support meditation practices, such as guided meditation apps, wellness wearables, and virtual reality relaxation experiences.
