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Matcha-Infused Granola Bars

This Recipe Combines Healthy Ingredients with Matcha Green Tea Powder

— August 25, 2015 — Lifestyle
The My New Roots blog developed a recipe for healthy homemade granola bars that are infused with matcha green tea powder. DIY granola bars have become extremely popular in recent years because they can be customized to suit personal tastes and dietary restrictions. These tasty green granola bars are the perfect snack for tea enthusiasts everywhere.

The recipe calls for a number of healthy ingredients including puffed rice cereal, dried fruit and rolled oats. However, these ingredients can be substituted to suit personal preferences. Beyond its basic granola ingredients, this recipe is particularly unique due to the addition of matcha green tea powder. The powder provides a lovely tea-like flavor with a subtle hint of bitterness.

The delicious green tea granola bars serve are the perfect homemade snack for those who enjoy the rich taste of matcha.
Trend Themes
1. DIY Granola Bars - There is an opportunity for companies to produce customized granola bar kits, allowing consumers to create their own unique and healthy snacks.
2. Matcha-inspired Snacks - More companies can offer snacks inspired by matcha, creating a new market for tea enthusiasts and health-conscious consumers.
3. Healthy Ingredient Substitutes - Businesses can market alternative and customizable healthy ingredients, adapting to consumers specific dietary restrictions and preferences.
Industry Implications
1. Food and Beverage - The food industry can leverage the trend towards healthy and customizable snack options to create unique products catered to specific dietary needs.
2. Tea - Tea industry players can take advantage of matcha's growing popularity to produce tea-related snacks and merchandise, and promote the health qualities of matcha.
3. Retail - Retailers can capitalize on consumers' interest in customized and healthy snacks by marketing granola bar-making kits and carrying a wider variety of healthy ingredient substitutes.
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