Energizing Matcha Water

Clean the Sky - Positive Eco Trends & Breakthroughs

This Matcha Green Tea Drink is a Great Source of Hydration

— June 17, 2015 — Lifestyle
This Matcha Green Tea Drink by teapigs is a great option for anyone who has trouble getting their daily recommended dose of water. The unique blend of spring water, juice and matcha green tea makes for a flavorful and energizing beverage while on the go. The teapigs Matcha Green Tea Drinks come in three flavors; elderflower, grapefruit and apple.

A perfectly nutritional option, the detoxifying water beverage is made with all-natural ingredients, contain no added sugar and only packs 32-calories per 100-milliliter.

A UK-based company, teapigs have a variety of high quality matcha green tea products in addition to their selection of loose leave teas. This incorporation of an ancient, high-powered ingredient like matcha falls in line with growing consumer preference for food and beverages containing energizing and nutritional ingredients.

Trend Themes

  1. Functional Beverages — The rise of functional beverages like Matcha Green Tea Drinks presents an opportunity for innovative and nutritious hydration options.
  2. Health-conscious Consumers — Catering to health-conscious consumers who prioritize natural and low-calorie drinks can lead to disruptive innovation in the beverage industry.
  3. Ancient Ingredients — Incorporating ancient ingredients like matcha into modern beverages taps into the trend of seeking traditional and powerful sources of nutrition and energy.

Industry Implications

  1. Beverage Industry — The beverage industry can explore the creation of more functional and healthy drink options using ingredients like matcha.
  2. Health and Wellness Industry — By offering matcha-infused drinks, the health and wellness industry can cater to the demand for natural and low-calorie hydration alternatives.
  3. Tea Industry — The tea industry can capitalize on the rising popularity of matcha by creating diverse and innovative matcha-based products like the Matcha Green Tea Drinks.
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