Egyptian-based brand Mas Green's visual identity was designed by Ahmed Mosaad, who took inspiration from its Arabic roots while creating these symbolic graphics.
The brand's goal was to export fruits, vegetables and juices to Europe and the Middle East, and it required a unique visual brand identity in order do to this. The brand's products are labeled in both English and Arabic, and feature traditional patterns that were inspiring to Mosaad. The Mas Green collection offers fruits in crates, as well as pure fruit juices.
This Egyptian brand boasts a visual branding identity that is culturally themed, making it stand apart from competing fruit and juice brands on the market.