Mary Jones HD-9 Shooters are the latest launch from the Jones Soda Co.'s cannabis product brand that's crafted to deliver a new kind of experience for today's consumer. The shooters come in two-ounce serving sizes that each contain 10mg of hemp-derived delta-9 THC in each to make them a great alternative to traditional alcohol-based shooters. The drinks come in four flavors including Green Apple, Berry Lemonade, Orange & Cream and MF Grape, which are each making their way to a variety of retailers as well as directly from the brand online.
CEO David Knight spoke on the Mary Jones HD-9 Shooters saying, "Jones Soda has been a market leader in product innovation for more than two decades with our mainline craft sodas. We blazed new trails again in 2022 with Mary Jones cannabis, the first non-alcoholic crossover cannabis beverage brand, and now with Mary Jones HD-9 we are gaining a national presence in the broad retail market. It's an understanding of today's modern consumer, who oscillates between beverage formats as the occasion fits. Mary Jones HD-9 Shooters meet the demand as consumers are seeking non-alcohol alternatives."
Image Credit: Mary Jones
Key Themes Behind This Trend
- Cannabis-infused Beverages
- The increasing popularity of cannabis-infused beverages presents a booming trend aimed at those looking for a healthier alternative to alcohol.
- Micro-dosing Products
- Micro-dosing products like two-ounce shooters are becoming popular for offering controlled, incremental doses of active ingredients like delta-9 THC.
- Flavor-varied Consumables
- The emergence of diverse flavor options in cannabis products underscores the trend of catering to varied consumer taste preferences.
Where This Applies
- Cannabis Industry
- The cannabis industry is rapidly evolving to include a range of non-traditional products such as beverages, appealing to mainstream consumers.
- Beverage Industry
- In the beverage industry, the blend of innovative formats and active ingredients like delta-9 THC creates new market segments.
- Health and Wellness
- The health and wellness industry stands to benefit from the shift towards non-alcoholic alternatives that emphasize well-being and controlled consumption.
