The Marshall Marshmallow toy is so adorable you'll want to eat him up.
Don't actually eat him up, though, or some lawsuits might ensue: this cute little fella is made entirely out of plastic. He is the pride and joy of designers at 64 Colors and toy company Rotofugi. This tasty toy resembles a large marshmallow but has a cute little face as well. He comes in many varieties; the original Marshall Marshmallow is sugary white, while the newest Marshall is toasted a golden brown.
Marshall Marshmallow is a sweet little toy for all ages; just don't top your s'more with him, as he looks sweeter than he tastes.
Implications - Consumers appreciate products that are personified, as they are adorable and ideal for younger age groups who enjoy caring for pretend pets and playthings. Objects that feature faces and humanistic qualities will appeal to these consumers.