The Marko Savic I Photo NY photo diary is a refreshing perspective on the conventional city capture. Savic travels through the Big Apple snapping shots of the vast skyscrapers for which it is so renowned, the culturally diverse street workers for which it is celebrated and the art galleries which give it a sense of culture.
Though the city has been captures countless times by a myriad of photographers, Savic's lens strikes the balance between curious traveler and familiar local as he captures the artistic appeal of the city. The Serbian photog took his trip to the city in April 2011, and has compiled a published book based on his incredible photos.
Implications - For both tourists and locals, artists who capture the essence of a beloved city hold a place for consumers who use this art to encapsulate their feelings about the subject. These artists also offer an alternative perspective on the city for both those new and familiar with it, capturing scenes ordinarily invisible to the naked eye.
What's Driving This Trend
- City Photography
- As more photographers capture the essence of beloved cities worldwide, there is an opportunity for disruptive innovation in printing technologies that enable city landscapes in both traditional and unique mediums.
- Travel Diaries
- With the rise of social media, there is a growing trend for multimedia travel diaries created by photographers and influencers, offering immersive experiences for viewers and potential branding opportunities for tourism industries.
- Artistic Tourism
- As tourists increasingly seek out unique cultural experiences, there is potential for cities to brand themselves as artistic and creative hubs, while also supporting local artists and galleries for a mutually beneficial relationship.
Who This Affects Most
- Printing
- Innovative printing technologies can capitalize on the trend of city photography by offering high-quality and unique printing options for consumers who want to display cityscapes in their homes or workplaces.
- Social Media
- Social media platforms can offer new ways for photographers and influencers to showcase their travel diaries, attracting potential branding and advertising opportunities for tourism and hospitality industries.
- Tourism
- Cities can explore ways to promote themselves as artistic and creative destinations, offering unique cultural experiences for tourists and supporting local artists and galleries for a mutually beneficial relationship.
