Playful Pastel Hair Salons

The Maria Nila Hair Salon Received a Playful Pastel-Themed Redesign

The Maria Nila Hair Salon in Stockholm received a full redesign, developed by ASKA architecture studio, that showcased the haircare brand's personality with a playful pastel theme. The hair salon, which serves as the brand's headquarters as well as Maria Nila's personal living space, now invites customers in with a series of plexiglass archways that look like dripping haircare products.

The pastel color palette of the Maria Nila Hair Salon exudes an easygoing joy with an added dash of fairy tale sentiment that defines the redesign. The abundance of natural light and gently sloping curves–inspired by organic shapes–offer the space a friendly feel subtly informed by the art deco movement. Much of the furniture and decoration features custom designs from ASKA that align with the haircare brand's style. The redesign visually reflects and represents the brand while offering a multifunctional workspace.

Image Credit: Dezeen

Playful Pastel Theme
Brands can adopt a playful pastel theme to add easygoing joy and fairy tale sentiment to their workspaces.
Custom Furniture and Decoration
Custom designs for furniture and decoration can help brands achieve a cohesive style in their workspaces.
Multifunctional Workspaces
Creating a workspace that can serve multiple functions can improve productivity and efficiencies for brands.

Industries Being Reshaped

Hair Care
Hair care brands can explore playful pastel themes for their salons to create a fun and friendly atmosphere for their customers, while still promoting their brand personality.
Architecture and Interior Design
Architecture and interior design companies can offer custom design services to help brands achieve a cohesive style and personality in their workspaces.
Fashion and Beauty
Fashion and beauty brands can incorporate playful pastel themes and custom design elements into their retail spaces to create a unique and memorable shopping experience for their customers.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 26%
Freshness 10%

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