In an effort to expand its array of affordable makeup brands, Target has just added the London-based beauty brand 'Makeup Obsession' to its store shelves. Not only is the collection made up of everyday basics that nearly anyone can use, but everything is priced at under $15.
The Makeup Obsession line is a collection of everyday products that focus on a consumer's efforts to create a smoothing base. This includes eyebrow pomades, finishing powders, and primers that tackle redness, blurring, or create a matte finish. The brand also offers a number of pigments products, including highlighters, concealers, lip glosses, and eyeshadow palettes. With the new collection, consumers can create looks that go from day to night for a fraction of the cost of department store brands.
Image Credit: Makeup Obsession.