Cheese-Filled Hosting Collections

The Maison Boursin Connection Collection Simplifies Entertaining

The Maison Boursin Connection Collection was created to simplify entertaining and make the task of preparing for seasonal gatherings feel effortless for hosts who want to spend more quality time with their guests. In the Connection Collection, those who are gearing up for the busy holiday season will find elevated essentials like matte gold serving spoons, ceramic serving platters, twisted candles and coordinated candle holders, as well as colorful glass tags to help guests remember which drink is their own.

Alongside other party-enhancing items like conversation cards, the Maison Boursin Connection Collection shares products like Boursin Garlic & Fine Herbs, Boursin Bites Garlic & Fine Herbs and the latest limited-edition flavor, Boursin Black Truffle & Sea Salt.

This special product collection is being launched with Boursin's Host in Residence, musician Lance Bass.

Simplified Entertaining
The Maison Boursin Connection Collection was created to simplify entertaining and make the task of preparing for seasonal gatherings feel effortless for hosts.
Elevated Essentials
In the Connection Collection, those who are gearing up for the busy holiday season will find elevated essentials like matte gold serving spoons, ceramic serving platters, twisted candles and coordinated candle holders.
Party-enhancing Items
Alongside other party-enhancing items like conversation cards, the Maison Boursin Connection Collection shares products like Boursin Garlic & Fine Herbs, Boursin Bites Garlic & Fine Herbs, and the latest limited-edition flavor, Boursin Black Truffle & Sea Salt.

Sectors Adopting This

Entertainment
The Maison Boursin Connection Collection offers a convenient solution for simplifying entertaining during seasonal gatherings.
Home Decor
The Connection Collection provides elevated essentials for hosts gearing up for the busy holiday season, such as matte gold serving spoons and ceramic serving platters.
Food and Beverage
The party-enhancing items in the Maison Boursin Connection Collection, like Boursin Garlic & Fine Herbs and Boursin Black Truffle & Sea Salt, cater to the food and beverage industry for seamless and flavor-packed entertaining experiences.
SCORE
4.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 64%
Activity 58%
Freshness 20%