Baskin-Robbins Just Debuted New Magic Layer Bar Ice Cream
Katherine Pendrill — January 3, 2022 — Lifestyle
References: brandeating
Baskin-Robbins is making January 2022 feel a little magical with the launch of its new Magic Layer Bar ice cream.
Baskin-Robbins' new Magic Layer Bar ice cream is a limited-edition flavor inspired by the classic seven layer bar treat also known as Hello Dollys. Despite the name, seven layer bars don't actually have seven layers. Instead, they're made from a combination of condensed milk, chocolate, butterscotch, coconut, and nuts, all baked atop a graham cracker crust. To achieve this taste, Baskin-Robbins combines French custard-flavored ice cream with shredded coconut, graham cracker crumbles, and a rich chocolate ganache swirl.
The sweet new Magic Layer Bar ice cream is available now as Baskin-Robbins' January 2022 flavor of the month.
Image Credit: Baskin-Robbins
Baskin-Robbins' new Magic Layer Bar ice cream is a limited-edition flavor inspired by the classic seven layer bar treat also known as Hello Dollys. Despite the name, seven layer bars don't actually have seven layers. Instead, they're made from a combination of condensed milk, chocolate, butterscotch, coconut, and nuts, all baked atop a graham cracker crust. To achieve this taste, Baskin-Robbins combines French custard-flavored ice cream with shredded coconut, graham cracker crumbles, and a rich chocolate ganache swirl.
The sweet new Magic Layer Bar ice cream is available now as Baskin-Robbins' January 2022 flavor of the month.
Image Credit: Baskin-Robbins
Trend Themes
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Limited-edition Flavors — Creating limited-edition ice cream flavors that are inspired by classic desserts is a trend that could be replicated by other ice cream companies.
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Alternative Dessert-inspired Flavors — Innovating unique ice cream flavors inspired by desserts that are not often associated with ice cream such as key lime pies or apple crumbles is a trend that other ice cream companies can employ.
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Combining Desserts to Create New Flavors — Combining different dessert flavors to create a unique ice cream flavor is a trend that other ice cream companies can adopt.
Industry Implications
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Ice Cream Industry — The ice cream industry can continue to innovate by creating unique limited-edition flavors inspired by other popular desserts.
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Dessert Industry — Innovative dessert companies can inspire the ice cream industry by creating unique dessert flavors that can be recreated into ice cream flavors.
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Food Industry — The food industry can benefit from combining different desserts flavors to create unique and innovative food products beyond ice cream.
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