Creates Natural Sales Experiences with AI Technology

 - Jan 12, 2018
References: & businesswire
A growing number of retailers are turning to artificial intelligence technology as a means of boosting engagement and sales—in light of this, recently launched its own Cognitive Selling Platform to help retailers create "human-like selling interactions on any digital channel."

These autonomous retail bots can be integrated into webpages, social media, messaging services and in-store displays alike, giving consumers the chance to effortlessly learn more about a product using natural, conversational language.

The first Virtual Sales Assistant to be launched by is for the sale of wine. Consumers may interact with the magia Virtual Sommelier to inquire about a product's origins, taste profile, suggested pairings, price and more, by asking natural, yet complex questions like: "Can I get a Napa Red 2013 for $100?"