New kids shoe brand, United Shoes of America, is setting out to buck the pattern of making shoes in China by creating a line completely made in America.
The brand is dedicated to creating and keeping manufacturing jobs in the United States by insisting that all the materials and components that go into making the shoes are made in America. Even the cotton that is used to make the canvas is not only made in America, but grown in America by American farmers.
Consumers are more and more concerned about where their products are made and understand the negative effects that outsourcing manufacturing has had on the USA economy. A growing "made-in-America" movement is brewing with many consumers demanding and only purchasing products that are made in America. Websites and stores are popping up that are completely dedicated to selling and promoting only products that are made in America.
United Shoes of America is launching its brand with a Kickstarter campaign to tell its made-in-America story in the hopes that people concerned about buying made in America products will jump on its bandwagon and support the brand, joining a larger made in America movement.