Archiee Outfits En's Store with Chic and Luxe Brass Accents
Parisian architecture practice Archiee is behind the slick and ethereal aesthetic of this luxurious shop for Japanese cosmetics brand En. Located in the French capital, the aesthetic of the retail environment is successful in communicating an unparallel aura of sophistication.
En's luxurious shop is set in an 18th-century building which infuses its vibe with notes of classicism. In addition, the status of the interior is boldly accented by way of stunning brass elements.
The store is divided into four, function-specific spaces. The first is the point of entry and where En's customizable skincare products are beautifully displayed. The second room is dedicated to counseling and treatment, the third is where messages are offered to consumers, while in the final room visitors can browse the product gallery.
Photo Credits: David Foessel
En's luxurious shop is set in an 18th-century building which infuses its vibe with notes of classicism. In addition, the status of the interior is boldly accented by way of stunning brass elements.
The store is divided into four, function-specific spaces. The first is the point of entry and where En's customizable skincare products are beautifully displayed. The second room is dedicated to counseling and treatment, the third is where messages are offered to consumers, while in the final room visitors can browse the product gallery.
Photo Credits: David Foessel
Trend Themes
1. Luxury Retail Environments - As retail continues to evolve, a trend towards creating luxurious and sophisticated environments has emerged as a way to differentiate from online shopping experiences.
2. Customizable Products - Retailers can create a unique shopping experience by incorporating customizable products into their stores, as seen with En's personalized skincare options.
3. Mixing Classic and Modern - A trend in architecture and design is to blend classic styles with modern elements, as shown in En's 18th-century building with brass accents.
Industry Implications
1. Luxury Cosmetics - Luxury cosmetics companies can differentiate themselves by creating sophisticated and personalized in-store experiences with customizable products and stylish interiors, as seen in En's shop.
2. Retail Architecture and Design - Architects and designers can explore the trend of blending classic and modern styles in creating luxurious retail environments.
3. Retail Consulting and Sales - Companies specializing in retail consulting and sales can incorporate elements of counseling and personalized messages to create a unique and high-end shopping experience for customers.
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