'Luv.it' is the name of an up-and-coming shopping app that hopes to be a worthy download for many Millennial users by offering cashback.
The shopping app is a new launch from co-founder Fernando Trueba, the former head of marketing at eBay, who describes the app as a "curated marketplace for fashion and lifestyle brands" that rewards users for simply buying and recommending products. As well as offering a great opportunity to earn real cash, Luv.it is a destination for fashion inspiration, especially as users are able to find style icons they adore and see what items they "Luv."
To make it as easy as possible for users to collect the real cash that they earn, Luv.it offers a one-touch button that transfers one's earnings to a PayPal account.
What's Driving This Trend
- Cashback Shopping Apps
- The trend of cashback shopping apps is disrupting the traditional online shopping experience by incentivizing users to shop and share products on social media.
- Curated Marketplaces
- The trend of curated marketplaces is disrupting the fashion and lifestyle industries by providing a personalized shopping experience and promoting emerging brands and designers.
- Social Commerce
- The trend of social commerce is disrupting the digital marketing industry by allowing users to buy and promote products within their social networks, creating a more authentic and engaging shopping experience.
Who This Affects Most
- Fashion and Apparel
- The cashback shopping app trend offers opportunities for fashion and apparel industry to partner with emerging designers and curate personalized collections, leveraging social media to promote authentic brand experiences.
- Digital Marketing
- The social commerce trend offers opportunities for digital marketing industry to leverage influencer marketing and user-generated content, tapping into the power of social networks to drive brand awareness and sales.
- Fintech
- The cashback shopping app trend offers opportunities for FinTech industry to provide innovative payment solutions, offering seamless and secure transactions for consumers while reducing transaction fees for merchants.
