The fashion featured throughout the Lurve Magazine Issue 8 editorial may be sleek and contemporary, but the model remains otherwise unadorned, which adds a bit of a grungy aspect to the looks. From her untamed hair to her virtually makeup free face, it almost looks as though she threw on the outfits right after getting out of the shower. And then the cameras were suddenly there.
Shot by photographer Dario Catellani, the Lurve Magazine Issue 8 editorial stars Hanne Gaby Odiele. The Belgian beauty was outfitted by stylist Vittoria Cerciello, who pulled monochromatic pieces from the likes of Fendi, Alexander Wang and Rodarte. Interestingly, there was a beauty team comprised of hairstylist Marki Shkreli and makeup artist John Mckay.
Why This Trend Is Growing
- Contemporary Fashion
- Opportunity for designing minimalistic and sleek fashion with a grungy twist.
- Untamed Hair
- Innovation in hair care products and hairstyles that embrace a natural, effortless look.
- Minimal Makeup
- Demand for cosmetics that enhance natural beauty and promote a fresh-faced aesthetic.
Industries Being Reshaped
- Fashion
- Opportunities for brands to create sleek and minimalist clothing with a grunge-inspired edge.
- Beauty
- Innovative hair care and makeup products that cater to the growing trend of natural, minimalistic looks.
- Photography
- Opportunities for photographers to capture unadorned beauty and showcase fashion in a raw and authentic way.
