The Lululemon Lab in New York City is the athletic brand's first concept space in the United States. The bright studio is located on Bond Street in NoHo and is inspired by the lifestyle and aesthetic of New York City. Taking inspiration from everything from architecture to weather, the unique concept will function fluidly, with sales associates always looking to shoppers for feedback on specific items to see what works best.
The Lululemon Lab will be a sort of rapid prototyping space where exclusive capsule collections will be created and sold. Although the capsule collections will only be available the Bond Street Lab, it's possible that anything that's dreamed up here could end up in a more permanent collection down the road.