For years, there have been plenty of supportive and sweat-wicking Lululemon bra styles to choose from, but the activewear brand recently released its most advanced design yet.
The 'Enlite Bra' completely redesigns the way sports bras for women are designed to fit, perform and move. As Lululemon Whitespace Innovation Product Manager Alexandra Plante says: "we threw out the rulebook on how bras are designed, and we decided to start from the body by draping fabric onto a 3D form." The cups of the sports bra are designed to hug the natural curves of the body, and most importantly, move harmoniously with the body rather than against it.
The reengineered sports bra also shows off the brand's newest proprietary fabric, Ultralu, which is soft, sweat-wicking and boasts streamlined features that reduce chafing and improve comfort.