Ideas
Explore the world's #1 largest database of ideas and innovations, with 479,996 inspiring examples.
Trend Reports
Discover why 1,291 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,272 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,291 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,272 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 479,996 cutting edge ideas.

High-Fashion Trophy Trunks

Clean the Sky - Positive Eco Trends & Breakthroughs

Louis Vuitton and the NBA Have Partnered for New Co-Branded Products

— January 22, 2020 — Lifestyle
High-fashion and athletes are colliding with the news of the Louis Vuitton and the NBA partnership that will see the two organizations working together to create co-branded capsule collections. The first-ever travel case for the Larry O'Brien Trophy has been shown off as an elegant luggage style that will securely stow the award during transportation. The case was unveiled prior to the first-ever regular season game that's taking place in Paris on January 24, which will also mark the NBA's first official appearance in Paris since 2010.

The trophy case was created by six craftsmen over the course of 100 hours at the Louis Vuitton workshop just outside of Paris in Asnières-sur-Seine. It features the brand's iconic monogram along with a bright white 'V' for victory that's accented by red and blue trim to correlate to the NBA logo.


Image Credit: NBA
Trend Themes
1. Athlete-fashion Collab - The collab between Louis Vuitton and the NBA signals the trend of high-fashion brands partnering with athletes to create co-branded products.
2. Luxury Sports Accessories - The creation of the elegant travel case for the Larry O'Brien Trophy highlights the trend of luxury brands venturing into the sports accessories market.
3. Premium Brand Personalization - The customization of the trophy case with Louis Vuitton's iconic monogram showcases the trend of premium brands offering personalized products in collaboration with major organizations.
Industry Implications
1. Fashion and Sports Apparel - The collab between Louis Vuitton and the NBA presents opportunities for disruptive innovations in the fashion and sports apparel industries, where high-end brands can expand their customer base by targeting sports enthusiasts.
2. Luxury Luggage and Travel Accessories - The creation of the elegant travel case for the Larry O'Brien Trophy opens up opportunities for disruptive innovations in the luxury luggage and travel accessories industry, where brands can cater to the needs of affluent sports professionals and organizations.
3. Personalization and Brand Collaborations - The customization of the trophy case with Louis Vuitton's iconic monogram indicates potential disruptive opportunities in the personalization and brand collaborations industry, where premium brands can collaborate with major organizations to create exclusive and customized products.
3.8
Score
Popularity
Activity
Freshness