Crumbled Carpet Collections

The Losanges Rug Collection is Modern With a Traditional Touch

I don't think anyone can go wrong with the Losanges rug collection. Modern with a traditional touch, it is also colorfully speckled without being overly vibrant.

Designed by Ronan and Erwan Bouroullec for Spanish brand nanimarquina, the Losanges rug collection is actually inspired (loosely) by the go-to Persian rug. Fine and rustic, it was handmade by craftsmen of Northern Pakistan. Made using Afghan wool, it is unique and will definitely complement any existing home decor.

Modern Traditional Rugs
The trend of modern rugs with traditional designs and techniques offer a market for handmade rugs inspired by traditional Persian styles.
Colored Speckled Rugs
The trend of rug collections that feature colorful speckled designs presents a disruptive opportunity for textile manufacturers to explore new printing and dyeing techniques.
Sustainable Wool Rugs
The trend of sustainable and eco-friendly products provides an opportunity for wool rug manufacturers to create unique pieces made from consciously-sourced materials.

Industries Being Reshaped

Textiles
The textile industry can focus on developing new dyeing and printing techniques to create more colorful and vibrant rug collections with traditional designs.
Handmade Crafts
Handmade crafts industry can explore the traditional rug designs and create handmade rug collections for modern homes.
Sustainable Home Decor
The sustainable home decor industry can focus on creating and promoting consciously-sourced rug collections that are unique and eco-friendly.
SCORE
1.4 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial
  • Gen X (primary audience)
POPULARITY
Popularity 16%
Activity 18%
Freshness 8%