Vintage-Inspired Dive Timepieces

The LONGINES Ultra-Chron Dive Watch Has a 43mm Case

The LONGINES Ultra-Chron dive watch has been created as a modernized take on one of the brand's classic timepieces that promises to provide power and schedule support in a stylish way.

The watch features a 43mm stainless steel case with a cushion-shaped construction and a matching band to give it a decidedly metallic aesthetic. The watch is powered by the Caliber L836.6 ultra-chronometer that boasts a 5Hz beat with a 52-hour power reserve that has been made by Geneva-based TIMELAB.

The LONGINES Ultra-Chron dive watch is ready to deliver exceptional style and timekeeping capabilities when heading into the water or hitting the slopes. Priced at $3,600, the watch is a decidedly more affordable take on adventure-ready timepieces for active wearers alike to appreciate.

Vintage-inspired Dive Timepieces
There's a growing demand for timepieces that are both stylish and rugged enough to handle active lifestyles. Brands can tap into this trend by creating vintage-inspired dive watches that offer modern technology and features.
Metallic Aesthetics
Watchmakers can explore the trend of metallic aesthetics by creating watches with stainless steel cases that have cushion-shaped constructions. This will appeal to consumers who want a timepiece that has a modern look and feel.
Affordable Adventure-ready Timepieces
There's a demand for adventure-ready timepieces that don't break the bank. Brands can create affordable watches that offer exceptional style and timekeeping capabilities for active wearers alike to appreciate.

Who This Affects Most

Watchmaking
Watchmakers can leverage new and innovative materials and technologies to create affordable and stylish adventure-ready timepieces that cater to active lifestyles.
Fashion
Fashion brands can collaborate with watchmakers to create new and unique timepieces that blend fashion and functionality to create a vintage-inspired look that is suitable for active lifestyles.
Sports and Outdoor Retail
Sports and outdoor retailers can stock up on affordable and stylish adventure-ready timepieces that cater to active lifestyles to meet the growing demand of adventure enthusiasts who want the perfect timepiece for their activities.
SCORE
2.6 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 16%
Freshness 16%