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The Longcat Fleece Scarf is an Adorable Way to Stay Warm

 - Nov 9, 2009   Updated: Jul 7 2011
References: etsy & neatorama
It is starting to get a bit chilly out there and you will have to start bundling up more. The Longcat fleece scarf is an interesting way to stay warm.

This popular Internet meme neck warmer is made out of fleece and measures in at over 5ft long. It does look a little odd, but the Longcat fleece scarf will keep you warm and it is kind of cute.

Implications - In the digital age, one of the most effective forms of marketing features advertising that has the ability to go viral on the Internet. One of the best ways a company can do that is by investing in marketing that directly spoofs, references, or features a popular Internet meme. The ads show a company with its finger on the pulse of contemporary pop culture, and add to the ongoing online discourse.