Light Ivy is a conceptual lamp that asks people to embrace the clutter of cords as opposed to trying to hide and organize them. The Light Ivy was designed by Choi Hyeryong and Choi Ho Seok and is flexible and cherry red.
The cord of the Light Ivy can be bent and twisted to meet your taste. The lamp consists of a flexible head that can be twisted 180 degrees with light provided by a series of small LED bulbs. Cable organization and beautification has been a focal point of designers as of late. Rather than attempting to hide cable with cute and clever ties and cases, perhaps the chaos of ridiculously long and bothersome cords should be rid of with innovative solutions such as this one.