Offbeat Urban Gentleman Wear

The LIFUL 2012 Fall/Winter Collection is Titled 'The Lost Explorer'

The LIFUL 2012 Fall/Winter Collection is a large and diverse set of attire that ranges from shirts and suits to outerwear parkas. LIFUL has named its lookbook 'The Lost Explorer,' which encompasses the mix and match style of the collection that draws inspiration from a number of different places. The mix and match options that are available from the pieces make this a great collection to help people develop their own personal style.

The LIFUL Fall/Winter 2012 Collection includes vibrant colored outerwear and many shirts and scarves with interesting prints on them. Though the collection has an eclectic feel to it, none of the pieces are so crazy that they lose their sophistication.

Keep tabs on the LIFUL website to find out when the collection hits a store near you.

Mix and Match Style
LIFUL's collection offers a mix and match style that draws inspiration from diverse places, which presents opportunities for personalized outfits.
Vibrant Colored Outerwear
The LIFUL Fall/Winter 2012 Collection includes vibrant colored outerwear which provides an opportunity for creating disruption in the winter clothing industry.
Shirts with Interesting Prints
Shirts with interesting prints are in LIFUL's collection, which presents an opportunity for disruptive innovation in the shirt printing industry.

Where This Applies

Fashion Industry
LIFUL's collection provides opportunities for disruption in the fashion industry by creating personalized outfits.
Winter Clothing Industry
The vibrant colored outerwear in LIFUL's collection presents an opportunity for disruption in the winter clothing industry by adding more color.
T-shirt Printing Industry
LIFUL's collection presents opportunities for disruptive innovation in the T-shirt printing industry through its shirts with interesting prints.
SCORE
5.0 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 78%
Activity 64%
Freshness 8%

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