Immune Support Chewing Gums

Life's Gum Delivers Physical and Cognitive Benefits

Life's Gum by Liquid Core Gum Co. is beneficial for more than just freshening breath, as it's packed with beneficial ingredients to support wellness and immunity. The gum boasts a xylitol shell and a liquid center that contains Vitamin D3, B6 and C, as well as a shot of zinc, elderberry, black currant, aronia, hemp seed oil and LifeinU probiotics.

The functional chewing gum helps to provide both physical and cognitive benefits, going above and beyond when it comes to delivering support for oral health and mental focus. The vegan-friendly chew is easily enjoyed in a format that allows for the quick release of ingredients.

At a time when people are looking for extra immune support, this functional chewing gum sets itself apart from standard supplements, food and beverages.

Functional Chewing Gum
There is an opportunity for businesses to disrupt the conventional supplement and health food market by introducing functional chewing gum.
Immunity Boosting Products
The trend of consumers seeking immunity-boosting products presents an opportunity for businesses to tap into a growing market for functional foods and supplements.
Liquid Center Supplements
The use of liquid centers in functional chewing gum presents an opportunity for businesses to introduce new forms of convenient and effective supplementation.

Industries Being Reshaped

Supplement Industry
There is opportunity for businesses in the supplement industry to innovate and compete by introducing functional chewing gum as a new format for delivering nutrients to consumers.
Health Food Industry
The trend of immunity boosting presents an opportunity for businesses in the health food industry to introduce new products that offer functional benefits like the Life's Gum.
Oral Health Products
The functional benefits of Life's Gum present an opportunity for businesses in the oral health industry to introduce innovative products that support oral health and general wellness.
SCORE
6.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 80%
Activity 93%
Freshness 10%

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