The LifeProof LIFEACTÍV Power Pack 20 is the first battery accessory created by the brand that seeks to offer active consumers a way to charge up their essential devices no matter where they find themselves.
Boasting a 74 watt hour capacity, the device is capable of charging up a laptop or providing extended power capabilities for smartphone users who aren't within reach of a traditional outlet. The battery pack is made with the brand's signature four-proof aesthetic that will withstand drops, dirt, water and snow to make it an essential for outdoor enthusiasts who need a way to keep their technology powered.
The LifeProof LIFEACTÍV Power Pack 20 is available now for purchase at a cost of $99.99.
What's Driving This Trend
- Active-lifestyle Backup Batteries
- The creation of active-lifestyle backup batteries for on-the-go charging is a disruptive innovation opportunity for the technology industry.
- Four-proof Technology
- The implementation of four-proof technology in mobile batteries is a disruptive innovation opportunity for the consumer electronics industry.
- Extended Power Capabilities
- The development of mobile batteries with extended power capabilities for laptops and smartphones is a disruptive innovation opportunity for the battery industry.
Who This Affects Most
- Technology Industry
- The technology industry has an opportunity to create portable, durable backup batteries for consumers with active lifestyles.
- Consumer Electronics Industry
- The consumer electronics industry has an opportunity to incorporate four-proof technology in mobile backup batteries for outdoor enthusiasts.
- Battery Industry
- The battery industry has an opportunity to create backup batteries with extended power capabilities for laptops and smartphones for on-the-go charging.
