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Reusable Plastic-Free Deodorants

'Lifelong Deodorant' is Refillable and Washable

— March 7, 2023 — Fashion
Mainstream deodorants are oftentimes packaged in plastic that's thrown away after use, which is something the 'Lifelong Deodorant' is here to offer an alternative to. Created by Adam Webb, the deodorant comes packaged in an elegant aluminum container that will deliver an infinite number of reuses and only needs to be refilled to do so. The product container consists of a crystal ball applicator that works with a powdered deodorant and water solution inside to offer protection against odors.

The 'Lifelong Deodorant' is part of a larger movement towards everyday products with a reusable, high-end design that combats against single-use materials. The deodorant comes in three color options to choose from including Stockholm, Oslo and Copenhagen, which are black, rose gold and steel colored, respectively.
Trend Themes
1. Plastic-free Deodorants - There is an opportunity for beauty and personal care companies to explore innovative, eco-friendly packaging solutions for personal care products like deodorants.
2. Reusable Everyday Products - There is potential for companies to create reusable, chic and high-end everyday products that consumers will feel proud to use repeatedly.
3. Crystal Ball Applicators - Innovative applicator designs like crystal ball applicators could become popular as consumers seek out products that are both sustainable and practical.
Industry Implications
1. Personal Care - The personal care industry should explore more sustainable packaging options to appeal to eco-conscious consumers who are looking for plastic-free alternatives.
2. Beauty - The beauty industry could benefit from introducing more refillable, reusable products in an effort to reduce single-use plastic waste.
3. Sustainability - The sustainability industry has an opportunity to support and promote businesses that are creating innovative solutions to reduce waste and to encourage consumers to adopt more sustainable habits in their everyday lives.
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