ÉTICOS Launches 100% Natural and Refillable Deodorant
ÉTICOS introduces a refillable deodorant enriched with a unique blend of 100% natural and safe ingredients to effectively combat odor and nourish the skin. Inspired by nature and backed by science, ÉTICOS is a sustainable choice, actively contributing to the reduction of single-use plastic in people's everyday routines.
ÉTICOS is an advanced refillable and natural deodorant that is 100% natural and free from aluminum, parabens, and other chemicals. It embraces sustainability, reducing single-use plastic, with its refills made from innovative bio-based materials originating from nature. The result is a 100% plastic-free deodorant refill that is certified home-compostable without any microplastics.
The deodorant will be available in four functional unisex fragrances: Santal & Vetiver, Bergamot & Cypress, Cedarwood & Pepper, and one scent less for those who rock their own perfume.
ÉTICOS is an advanced refillable and natural deodorant that is 100% natural and free from aluminum, parabens, and other chemicals. It embraces sustainability, reducing single-use plastic, with its refills made from innovative bio-based materials originating from nature. The result is a 100% plastic-free deodorant refill that is certified home-compostable without any microplastics.
The deodorant will be available in four functional unisex fragrances: Santal & Vetiver, Bergamot & Cypress, Cedarwood & Pepper, and one scent less for those who rock their own perfume.
Trend Themes
1. Refillable-cosmetic-products - Opportunity for brands to create refillable cosmetic products with eco-friendly packaging options.
2. Natural-ingredients-revolution - Potential for a shift towards natural ingredients in personal care products driven by consumer demand for safer and sustainable options.
3. Plastic-free-solutions - Emerging market for plastic-free solutions in personal care products to address environmental concerns and promote sustainability.
Industry Implications
1. Personal-care - Innovative opportunities in the personal care industry to develop sustainable and natural product lines with refillable packaging.
2. Cosmetics - Rising demand for cosmetic products featuring natural ingredients and refillable packaging, presenting growth opportunities for brands adopting these trends.
3. Sustainability - Growing importance of sustainability in industries like personal care, driving the need for plastic-free solutions and eco-friendly packaging innovations.
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